Adopt-A-Family: Supporter Resources

Welcome Supporters!

Thank you for participating in the Soldiers’ Angels Adopt-A-Family Program!

Below you will find a wide array of resources that will help your holiday support be a success from start to finish. Whether you’re an individual or business adopting a family, or a supporter looking to share information, we have resources to help you effectively communicate about Soldiers’ Angels and Adopt-A-Family.

Not adopting a family, but interested in helping? We are always looking for help recruiting eligible families to participate. If you have connections in the Military and Veteran community, we would love your support with recruiting families that could benefit from this program!


Starting with the “What is the Adopt-A-Family Program?” tab below, scroll through each tab to learn valuable details about the Adopt-A-Family program as well as Soldiers’ Angels. These elements make great talking points when you need to present the program to your organization or if media should be interested in highlighting your support.

Also included in the tabs are various assets and outreach materials that will help you recruit families, encourage volunteers at your organization, and even promote your participation in this holiday’s Adopt-A-Family program.

What is the Adopt-A-Family Program?

Affording holiday gifts for your family can be hard. Doing so on deployment or on a Military/Veteran family budget is even harder. So once again, Soldiers’ Angels is making this holiday season a little easier for our Military and Veteran families through the Adopt-A-Family (AAF) program.

The Soldiers’ Angels Holiday Adopt-A-Family program helps businesses, organizations, and individuals support qualified Military and Veteran families who could use some help providing the holiday celebration their families deserve. Together, we are helping America show its gratitude for the sacrifices our Service Members, Veterans, and their families are making or have made to defend our great nation.

How it Works

Military and Veteran families in need of additional support this holiday season can visit the Adopt-A-Family website between September 1 – December 1, 2023 to learn more and apply.

Volunteers interested in supporting families can register to adopt a family and then provide gifts for the children and a grocery gift card for the family to put towards their holiday meal. Businesses and individuals interested in volunteering can register starting October 15, 2023. Click here for more information on volunteering.

The following families are eligible to receive support from Soldiers’ Angels Adopt-A-Family:

  • New! E1-E6 Active Duty Service Members
  • New! E1-E6 National Guard/Reserves who will be activated through December 25, 2023
  • E1-E6 Deployed Service Members who are currently registered with Soldiers’ Angels for Deployed Support and will be deployed through December 25, 2023
  • Honorably discharged post-9/11 wounded, ill, or injured Veterans with a 10% or more VA disability rating
  • HUD/VASH Veteran families

To be eligible, all Military or Veteran families must be legal guardians to one or more children (biological, legally adopted, or step-child), aged 18 and under, living in the home, and not yet graduated from high school.

Once applied, families are placed on a priority placement list. Families who have not participated in Adopt-A-Family in the past and those with the greatest need receive priority.

2022 Impact

Last year, our sponsoring Angels came out in full force to show their gratitude for our Nation’s Service Members, Veterans, and their families. With the help of businesses, organizations, and individuals across the country, Soldiers’ Angels Adopt-A-Family was able to reach more families than ever before.

  • 1,758 Military and Veteran families supported
  • 4,495 children supported
  • 7,900 Christmas or holiday gifts sent to families
  • $381,250 in gifts provide to supported families

2023 Program Goals

We need your help to spread the word to eligible Military and Veteran families!

In 2022, nearly 1,800 families were supported through the Adopt-A-Family program. However, additional sponsors were lined up to adopt even more families. This year, Soldiers’ Angels has expanded support for Adopt-A-Family to include Active Duty, Guard, and Reserve families that could use support!

The 2023 goal is to increase the number of families supported by at least 10%! Please help us reach 2,500 or more families and get them the support they deserve. Please see the outreach materials in the next block that will help you spread the word about this worthwhile campaign.

Adopt-A-Family Key Messages

  • Helping Families
    • Not every Military or Veteran family is financially positioned to give their kids the holiday celebration they deserve.
  • Providing Holiday Celebration
    • With the help of the Soldiers’ Angels Holiday Adopt-A-Family program, businesses, organizations, and individuals are connected to Military and Veteran families who could use some help providing the holiday celebration their families have earned.
  • Sharing Gratitude
    • Together, we are helping America show its gratitude for the sacrifices our Service Members, their families, and our Veterans are making or have made to defend our great Nation.

About Soldiers’ Angels

Since its founding, Soldiers’ Angels has built one of the largest volunteer armies in the U.S. philanthropic community, with hundreds of thousands of “angel” volunteers assisting Veterans, wounded, and deployed personnel and their families.

In 2022 alone, through the work of Soldiers’ Angels volunteers, more than*:

  • 877,223 Service Members, Veterans, and family members were supported
  • 36,119 Veterans across the country were provided with food assistance
  • 31,863 care packages sent to deployed
  • 190,328 letters and cards mailed to deployed, Veterans, and caregivers

Numerous opportunities are available throughout each calendar year for the military-connected community to receive support. To learn how your community can receive additional and ongoing support, view our Get Support page, or contact the office directly at 210-629-0020 or [email protected].

*Click here to view full details regarding the impact, financials, and current annual report from Soldiers’ Angels.

Recruiting Eligible Families

Soldiers’ Angels Holiday Adopt-A-Family program has had such a profound impact on thousands of Military and Veteran families over the years. But we want to make this year’s program the best and biggest ever!

If you have connections with groups of Service Members, Veterans, spouses, military leadership, support organizations, etc., your help recruiting eligible families will be invaluable to the success of this year’s program.

We’ve created outreach materials to help you spread the word about the Soldiers’ Angels Adopt-A-Family program and recruit families to participate! These materials are available for you to share electronically with your community and/or to print out if you have the opportunity to recruit in person.

Where to share: Social Media groups specific to Military, Veterans, military spouses, caregivers, etc.; connections at other Military support agencies, VSOs, VA; military leadership, First Sergeants, Chaplains, MWR, FRG, etc.

Promotional Materials

We want to make engaging with your audience about your participation in the holiday Adopt-A-Family program as easy as possible! So to help take some of the work out of that process, we have put together a range of marketing materials to assist your marketing, communications, and PR efforts.

Please feel free to use any of the items below and edit the red areas of documents to include your company or organization’s information!

Share Your Support

As an organization that has grown from strong grassroots, we can say without a doubt that word of mouth is one of the best ways for programs to blossom. Your help sharing with your family/friends/employees/co-workers about how you are supporting the Military and Veteran communities is worth its weight in gold!

So take to your channels and share far and wide! We’ve even created some social frames that you can easily lay over your photos/videos to keep the Soldiers’ Angels Adopt-A-Family branding present in your efforts!

Twitter Post Frame
Instagram Post Frame
Facebook Post Frame
Stories/Reels Post Frame

Connect with Soldiers’ Angels!